Free Resource

The High-Conversion Website Checklist.

30 essential checkpoints your website needs to earn trust, rank in search, and turn casual visitors into high-value leads.

30 Checkpoints
5 Categories
~5 Minutes
What's Inside
First impressions & brand styling
Mobile-first user experience
Content strategy & trust signals
Lead generation & conversion paths
Foundational technical SEO
Free download
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6 Categories

What you'll cover.

Download the free checklist and find out. 30 things your website needs to earn trust, show up in search, and turn visitors into leads.

01

First impression & design

Does your site look as professional as the work you do? We check for consistent branding and a polished visual hierarchy.

02

Mobile experience

Most searches happen on the move. We ensure your site performs perfectly on phones and tablets, not just desktops.

03

Content & trust signals

Are your services clearly explained? We look for the essential trust markers like testimonials and "About" pages that win clients.

04

Lead generation

Is it easy to contact you? We analyze your CTAs, form functionality, and how clearly your contact info is displayed.

05

On-page SEO

From title tags to H1 headings and image alt text—we cover the basics that help Google understand what you do.

06

Technical SEO

Schema markup, sitemaps, and site speed. We dive into the "under the hood" stuff that most DIY sites skip.

Who this is for

Built for growing service brands.

Whether you lead an independent school, manage a law firm, or run a specialty contracting business — this checklist was written with your growth in mind. It has practical steps you can take to make your site work harder.

You have a site, but you’re not sure if it’s actually set up to convert visitors.
You aren't showing up when local clients search for your specific services.
Your current design doesn’t reflect the high level of quality your team provides.
You want a professional audit of your foundation before investing in a full redesign.
You built the site yourself and want a second opinion on what’s missing.
Free Download

Find out where your site stands.

I’ll send the checklist to your inbox immediately and follow up in a week to see if you have questions.